Last updated: 7/2009

How to Use "Psychological Tactics" to Motivate, Influence, and Persuade People to Open their Wallets and Give You Money!
Discover the Amazing Persuasion Secrets that the Authorities
Want Banned!
By Dan Lok, The World's #1 Website Conversion Expert?

Listen to a Personal Message from Dan

BRAND New and Completely Updated for 2007!

Here're are the extra lethal tactics and jealously guarded secrets you'll be spoon-fed when you take possession of Forbidden Psychological Tactics:

A totally legal way to "inject" your mind with a healthy dose of "sales writing steroids"!
How to forge an almost "intimate" bond with everyone who visits your web site¡­ and¡­ "connect" with the reader at their deepest emotional level ¨C they will feel as though you understand them better than anyone else they know¡­ maybe even their lover!
How to use almost "criminal" mind control tactics¡­ (almost illegal in the wrong hands)¡­ to write so powerfully¡­ and¡­ persuasively ¨C no sane person will be able to resist!
Your number one ultimate weapon to making more money (online and offline) most people (even MBA hotshots) never figure this out in their lifetime!
Find out when somebody really decides whether or not to buy from you ¨C you'll never guess this one¡­ nor will you believe it, until you see the effect it has on your sales!
A surefire way to multiply sales ¨C no matter what you're selling.
What really makes people buy - Until now a secret known only to master salesmen and "con men" (Knowing this secret makes "selling" your product as easy as giving away water in the desert)!
How to make the reader feel "guilty" for not buying from you ¨C this is totally ethical¡­ but¡­ will give you an "unfair" advantage over all your competitors!
How to put the reader in your "debt" and make it very hard for them not to repay that debt by ordering from you!
The most powerful human desire you can tap into ¨C and exactly how to do it!
And much, much more!
Plus, HOT New Bonuses Just Added¡­

Hot New Bonus #1: Dan Lok's Sample FAQ to Overcome Objections ($29.00 value¡­ yours FREE)
Hot New Bonus #2: 21 Irresistible Ways to State Your Guarantee for the Ultimate Risk Reversal ($29.00 value¡­ yours FREE)
Hot New Bonus #3: 19 Email Subject Links That Can't Be Ignored ($29.00 value¡­ yours FREE)
Hot New Bonus #4: Sample Online Survey Form ($29.00 value¡­ yours FREE)
Hot New Bonus #5: 14 Mouthwatering Elements to Layer Into Your Offer ($29.00 value¡­ yours FREE)
Hot New Bonus #6: Power Words for Communications Strategies ($29.00 value¡­ yours FREE)

Imagine knowing how the human mind works... having the power to influence and motivate people at will to buy your products and services... what would that be worth to you?

As you read every word of this web page, you will experience first-hand and quickly discover highly controversial persuasion secrets that will boggle your mind... and the mind of any prospect you target.

I'll reveal 27 47 ways you can use psychological tactics to induce people to pull out their credit cards and buy from you - and, more importantly, how you can use these tactics to double, triple, or even quadruple your sales.

How "Forbidden Psychological Tactics" Was Born!

I uncovered many of these tactics as a result of my ability to sell a product or service through the power of my words.

I'm a direct response copywriter and marketing consultant known as the "Website Conversion Expert".

I've written hundreds of money-making ads and sales letters for more than 49 industries. Heck, who knows¡­ you may even have been "sold" by some of the irresistible copies I've written.

Listen to Frank
"Dan Lok is to copywriting and marketing what Tiger Woods is to golf, or Donald Trump is to Real Estate! I have never seen anyone write with such impact. He has an extraordinary way of capturing people's attention through the written word. Dan knows writing AND he knows marketing.

Most importantly, he is a man who can do exactly what he says he can do, do it exactly when he says he will - and do it with absolute integrity and honesty. If you want to Make It BIG in business, Dan Lok is your man. He has my highest recommendation."

--Frank McKinney
"The World's Premier Creator of Oceanfront Multi-Million Dollar Estate Homes"
Best-Selling Author, "Make It BIG!"
Reality TV Show Star And Producer of "The Maverick"
www.frank-mckinney.com

Note: Mr. McKinney has been endorsed by billionaires like Donald Trump and Rich DeVos.

Listen to Jay

"Dan Lok tells you critical marketing facts that would take years to learn in the real world. He pulls no punches as he shows you clearly how to seriously increase your profits while sidestepping the many mistakes made by ordinary marketers.

--Jay Conrad Levinson
The Father of Guerrilla Marketing
www.guerrillamarketingassociation.com
Author, "Guerrilla Marketing" series of books
Over 14 million sold; now in 39 languages

"If you'd like to create a huge, electrifying surge in your cash flow, hire Dan Lok! Dan is a walking encyclopedia on marketing and selling online. I highly recommend him and his services!"

--Joe Vitale, world famous copywriter, best-selling author of the most influential books on marketing Spiritual Marketing, and Hypnotic Writing, and founder of the renowned The Hypnotic Marketing Institute.

Listen to Ewen "Whenever I need marketing advice for my projects, I always talk to Dan Lok. He is one of the sharpest marketing minds on the planet! Dan always cuts right through all the theoretical nonsense and gives me a ton of practical and no BS suggestions."

--Ewen Chia
Internet Marketing Expert
Author, "Resale Rights Secrets"
www.InstantMarketingSecrets.com

Over the years, I studied the ads that achieved record-breaking response.

I've learned which approaches work, which approaches fail, and -- here's the secret you won't get anywhere else -- WHY they work.

I've Identified 27 47 Irresistible Emotional Triggers
That Inspire and Influence People to DESIRE
Your Product and Service and Consequently BUY it.

I call them - Forbidden Psychological Tactics.

Missing Link Revealed! The Mental Code That Causes Buying Decisions Finally Cracked!

Through the effective the use of mind-bending psychological tactics, I have sold over $25.7 million dollars of merchandise and services by mail, e-mail, retail and websites. Actually it's more like $26 million¡­ but you probably wouldn't believe me if I use a round number like that.

Why?

People in general are very skeptical about advertising and often don't believe many of the claims stated in ads. But when you make a specific claim using exact figures, your message is much more credible and consumers trust what's credible.

Congratulations!

You've just learned your first Forbidden Psychological Tactic right there - Specificity.

Being specific instead of generalizing will make a dramatic difference in the believability of your sales pitch. Using specifics in selling super-charges your sales message to make it more effective.

I have to warn you.

These psychological tactics are so powerful, so effective at manipulating the sub-conscious of the consumer, that they'll give you an unfair advantage in dealing with people who aren't aware of these mind-influencing concepts.

Actually, I wouldn't be surprised if they are banned from mainstream marketing in the near future.

Therefore, I urge you...

Use Forbidden Psychological Tactics
only with the highest ethical intentions in mind.

My Conversion Ratio Has Been Up To Almost 8%!!!"

"I even haven't read the whole book, I started to work with the tactics immidiately. And may I say, they work wonders! My conversion ratio has been up to almost 8%!!!"

-- Dave Origano
www.MrOrigano.com

"It Is A Must Have Book Not Just For The Marketer..."

"I am only on tactic 18 and still absorbing the detail and implications of the previous 17 each one is so important to understand. It very quickly made me realise how I was being manipulated into buying products I wanted but couldn't really justify at the time!!! I keep the book at hand to constantly dip into and work through. To implement the tactics and I believe it is acceptable to do that with a good product that is genuinely in the interest of the customer needs consideration and understanding of the tactic and the target group. It is a must have book not just for the marketer but a life saver for the shopaholic comfort shopper and anyone struggling financially. If you buy it for a friend or member of your family afflicted with any of the above it would be the best gift you could ever get them."

Stephan Polshaw
Cuddington, Cheshire
United Kingdom

Listen to Michele

"Use These Tactics - They Work!"

"This book has given me the my own business! I don't have to be afraid of rejection, or afriad of other people, just use these tactics - they work!"

-- Michele Hayes
www.e-ssentialservices.com

"Give Me A Wider And Fresher Perspective On The World Of Internet Marketing And Copywriting"

"Forbidden Psychological Tactics has or continues to give me a wider and fresher perspective on the world of internet marketing and copywriting in particular. I am becoming more and more interested in copywriting as an art and science and am looking to start incorporating those tactics and ideas into my own projects. It is still early days so I cannot really judge the impact Forbidden Psychological Tactics will have on my bottom line but the material does feel genuine and realistic so I would definitely recommend it."

-- William Alldred
London, United Kingdom
http://www.websitesonsteroids.com

"I Highly Recommend Your Book"

"The thing is that when I first read the title Forbidden Psychological Tactics I was sold on getting the book because this has been a fantasy of mine all my life. I've always wanted to learn to do this. To have a psychological advantage is something that I have always tried to achieve. When I read your website I couldn't wait for your book. I must confess that I haven't read half the book but here are a few of the ones that I was most interested in. The first one I think is hard to beat Popular Appeal... The example of the company paying people to stand in line to give the illusion of acceptance let me know that I had a very powerful book right at the start. From the time that I read that I have been thinking of ways that I can actually utilize that concept. I'm trying to keep in mind what you said about the need to be ethical it's a balancing act

I highly recommend your book. I haven't read it all but I can't wait for every chance that I get to read it."

-- Seth Julius Creft
High Point, NC
http://explorerfreedom.com/financialconcepts

"I Have Absolutely No Hesitation In Unreservedly Recommending This Book To Anyone Contemplating Writing Sales Letters.You Will Be The Poorer Without It ... In Every Way."

"I am just starting out but it frightens me to think I could have been making the journey without the knowledge contained in the book. believe I now have a vitally important frame of reference as I write sales letters. As I seek to apply the various techniques I feel I know what I m doing and why I m doing it. Forbidden Psychological Tactics is written in a blunt no nonsense style but a very friendly style. You feel This guy knows what he s talking about. The advice contained is so easy to grasp and apply. Dan discusses each specific technique and then gives examples which really helps to reinforce the technique. I have absolutely no hesitation in unreservedly recommending this book to anyone contemplating writing sales letters. Make sure there s a copy on your desk. You will be the poorer without it ... in every way."

-- John FitzMaurice-Quirke
Lancs, United Kingdom

A Peak Behind the Curtain

If you're curious as to what you'll find in Forbidden Psychological Tactics, here's a sneak-peak:

How to create the "gotta have it" feeling in your prospects!
The magical way to melt away sales resistance -- it's slam-dunk easy¡­ when you know HOW!
How to subtly seduce your prospects to and stimulate a "craving" for your product or service - even if it never occurred to them to buy from you!
How to tap into the "primal" buying emotions of your prospects at will!
The conversational way to get your prospect to experience the positive emotions and intense feelings of having what you're selling so they are naturally and automatically compelled to buy right now!
How to instantly establish rapport and make your prospects feel like they've known your forever, so they'll trust you like an old friend!
How to convince others successfully and effortlessly, and how to get them to say, "Yes, Master" and obey your hidden suggestions without resistance!
The amazing secrets to making objections meaningless even before they come up - it'll surprise you how easy this is when you know this tactic!
How to create mesmerizing stories and scenarios that grab the attention of your reader, and hold them captive all the way to the order page!
How adding the power of validation with "social proof" in your sales message can make you rich!
When to use "sex appeal" to generate buying frenzies that are hot, hot, HOT!
How to infuse "proof power" into your sales letters to transform them into magnetic sales message that rack up the profits and bring in the bucks!
Little-known tactics that will alter the mindset of your prospects, and make them unable to resist what you're offering!
How to create magnetic copy that will draw anyone to you instantly!
A stunning way to guarantee that your prospect never feels buyer's remorse - use this once and you'll be blown away at how effective it is!
The "super excitement" closing technique that leaves your prospects so motivated that they literally close themselves!
A simple technique to send your prospect's objections into the past¡­ where they belong!
Unleash the power of 'pseudo-logic' and get your prospect to justify their purchase from you for all their own 'logical' reasons!
How to crack open your prospect's subconscious mind and make them receptive to your suggestions!
The fastest way to help loosen your prospect's mental buying defences and give them confidence in purchasing!
How to arouse your prospects inner buying feelings!
How to influence your prospect's mind to absorb and believe your information!
How to bypass your prospects' conscious and "hypnotize" their subconscious mind to order your product or service!
Open the floodgates of your prospect's mind and ride the wave straight to your order form!
And much, much more!

"I Recently Used The Exclusivity Principle To Get A $25,000.00 Contract For My Services"

"Although I already knew some of the ideas, it's chockfull of many practical and powerful strategies which can easily make a huge improvement in you closing rate. I recently used the exclusivity principle to get a $25,000.00 contract for my services where the person was ASKING ME for the opportunity to use my services which came as a surprise to me. It inspires me to know that there are proven easy to apply strategies that I can use to sell my services and have all the sales I want. It makes me feel well prepared to be able to successfully deal with potential customers and close the sale. If you want a user-friendly tool chest of effective easy to use strategies you can implement immediately, then Forbidden Psychological Tactics is the book for you.

-- John McCoy
Florida, USA

Let's Cut to the Chase

By now, I'm sure you're beginning to understand why you really need to have this information. As I know you can see agree, if your competitors have this information and you don't - you're a sitting duck.

I know you'd rather be a successful "have" than a left-in-the-dust "have-not." And I'm positive you'd rather have this information so you can use it to outsell your competition and potentially get rich in the process, then not have it and let someone else cash-in.

Look at your watch -- it's time for you to acquire these closely guarded persuasion strategies and unleash tidal wave after tidal wave of profits.

Simply get your hands on my ebook today at the special discounted introductory price of $149.00 $49.95.

"This Book Is Crammed From Cover To Cover With Tips And Even ONE Of These Could Send Your Sales Through The Roof!"

"I loved the title of the book and the free 13 pages which got me hooked so I had to buy the book to finish it off! It has really helped me to understand the psychology of the buyer more than the buyer knows himself! I know this information will be priceless when I write my copy and define my sales process. It gave me a whole host of new ideas to use in my copywriting and in my sales techniques.

What can I say? Dan seems like a really genuine guy and the tips I get by email as motivating and thought provoking, the book is crammed from cover to cover with tips and even one of these could send your sales through the roof, so imagine what managing to squeeze 10 or 20 of these tactics in would do!"

- Steve Carter
Warwickshire, United Kingdom

Instant Learning! You Can Literally Generate More Sales Before The Sun Goes Down!

That's how quickly you'll learn and apply the powerful tactics in this ebook.

Trust me, I'm putting my ass on the line, making this ruthless information available to you¡­ including almost forbidden mind control tactics¡­ that will practically FORCE people who visit your web site to fork over their hard-earned money¡­ or¡­ give you their credit card details.

Is Doubt Holding You Back?

It doesn't have to. Here's my iron-clad guarantee:

If Forbidden Psychological Tactics isn't worth at least ten times what you paid for it, return it within 56 days for a prompt and courteous refund.

You've got nothing to lose and so much to gain -- money, success, and all the time in the world to enjoy it. But wait, I want to make this a no-brainer, so¡­

3 Priceless Bonus Gifts Are Yours FREE
¡­ If You Take Action NOW!!!

When you order Forbidden Psychological Tactics right now, you can also have these 3 eye-opening, very revealing, and worth-their-weight-in-gold FREE BONUSES:

FREE Bonus #1: 177 Emotional Provoking Words That Can Trigger Your Prospects' Emotions And Persuade Them To Buy Your Product - A massive collection of "magic" words that will grab your prospect's attention and persuade them to buy what you sell NOW! (A $39.00 value¡­ yours FREE)

FREE Bonus #2: The 26-Point Forbidden Psychological Tactics Master Checklist - Don't even think about running an ad or sales letter until you put it through this checklist. This incredible checklist has been called "killer app of psychological tactics." Use it to pre-test the persuasive quotient of your sales messages. (A $39.00 value¡­ yours FREE)

FREE Bonus #3: How to Insert Embedded Commands into Your Sentences to Compel People to Act Now! - These are so sneaky¡­ your prospects will never see them coming! But your bottom line will make it clear that they really, really work. (A $39.00 value¡­ yours FREE)

You've Got What It Takes!
Since you've read this far, I can see that you realize just how valuable Forbidden Psychological Tactics is - and how many ways you can benefit from it.

You're exactly the kind of person I was thinking of when I created this resource, and exactly the kind of person I want to do business with!

That's why I'm reminding you that if you take advantage of this risk-free offer today, you'll instantly process the ability to turn on a buying frenzy at will and influence people to buy your products and services as if they were your personally controlled "robots"!

Not for the Timid --
Forbidden Psychological Tactics is a Blockbuster
Are you ready to try it now¡­ risk-free?

Sincerely,

Dan Lok

P.S. How much money can you make with the inside secrets you'll discover in Forbidden Psychological Tactics? Frankly, I don't know. I'm offering you a hammer and many nails. You can build a doghouse or a castle. It's up to you.

P.P.S. Why not just get the ebook, claim all the free bonuses, and see for yourself how many zeroes you add to your bank account. Wouldn't that be the wisest choice?

"Gave Me Lots Of Ideas"

"I'm in the information marketing business and I m still writing my front and backend sales letters. Forbidden Tactics gave me me lots of ideas that I did not thought of before. It is always good to get as many views as possible when making decisions about money. This was new to me and worth every pound. If you need to get more opinions on what does work you have to ge your hands on this ebook."

-- Derek Archibald
County Antrim, United Kingdom